It seems that the online casino industry is in a state of transition, with the days of new online casinos launching every five seconds becoming a thing of the past. It seems that industry is now all about consolidation and streamlining in order to create progress. Companies are now looking to work together in order to grow in size. Gala Coral are one brand that has taken this thought process to heart. While they are already one of the largest European gaming and betting companies in the world, especially within Italy and the United Kingdom, they have made a move to grow in size further. They have recently signed and agreement that will see NetEnt games be added to their already large online casino game portfolio.
An Industry Leader
What makes the agreement between the two companies so noteworthy is that not only is Gala Coral huge in size, so is NetEnt. Throughout the world, NetEnt is known as a world leader when it comes to online casino games and software. What makes NetEnt so worthy is the fact that unlike other software developers, the company prides itself on delivering a self-proclaimed “complete gaming software experience”. Their games often feature atop many most played lists, with the agreement only set to further the audience of such games. The agreement actually adds to a multitude of agreements that the company has signed to further its outreach. Under the arrangement with Gala Casino, NetEnt games will now be featured throughout Gala Coral’s biggest casino brands including, Galacasino, Galabingo, and Coral. Speaking on the agreement, NetEnt Managing Director Enrico Bradamante said, “To us [NetEnt], the partnership represents something of the utmost importance, as it means we can further our position in the UK. We have confidence that Gala Coral players will love our high-end games and that our products can improve the Gala Coral online casino experience”.
The Growth of Gala
In terms of size Gala Casino rank as one of the biggest online casinos not just in the UK but throughout Europe. They have created a cross-platform setup that seems to appease players up and down the nation. Bringing together nearly 400 casino games and plenty of exhilarating arcade action, it is no shock to see why they have such an appealing setup. Their consistently high-level jackpots (totaling over £20 million) and 10% Monday Cash Back offer has also worked to improve the company’s market share. As the news has emerged of the NetEnt agreement, Mark Kemp (Gala Coral’s Gaming Director) said, “NetEnt are a globally known and award winning casino developer, having been around long enough to establish a loyal user based. We feel that their games are the perfect accompaniment to what we already offer through the desktop and mobile devices. Through the NetEnt agreement, we can only see our customer numbers growing”. He also said, “The key element to the agreement we feel relates to our mobile offering, as the introduction of NetEnt games could provide an almost instantaneous boost to our mobile gaming revenues”.
The industry is moving into a brand new era and Gala Coral and NetEnt are moving along with it. The agreement has seen two true industry mega powers come together to create what many see to be the best online casino platform to date. Across various formats, Gala Coral casinos now feature the very latest and greatest games on both mobile and desktop. Featuring countless high-quality titles, huge jackpots, and now full-backing from NetEnt, Gala Casino may just have world domination in its sights.